- Atlas CEO Ben James was a contributor to The Agenda podcast.
- He talked about the potential use of AI in the Web3 game development industry.
- According to James, generative artificial intelligence simplifies the creation of in-game items and speeds up development.
Generative artificial intelligence will help studios with limited budgets create Web3 games. That’s the conclusion reached by Atlas CEO Ben James.
In a recent podcast on The Agenda, James revealed that initially the idea of incorporating blockchain into computer games was heavily criticized. Many studios saw it as an attempt to monetize the product rather than improve its quality:
“Game developers didn’t even want to talk about Web3. They wanted the player to have fun with the technology, whether it was blockchain or artificial intelligence.”
According to Atlas CEO, generative AI can help with the design and further development of Web3 games. He noted that the technology makes it easier to create digital assets such as weapons and various in-game items.
“Even if you don’t have content creation experience or programming knowledge, AI can help you develop something unique,” he said.
As an example, Ben James cited game studio Square Enix, which has started using AI to improve the productivity and speed of game development. According to him, the efficiency of some projects has increased by 200 times. Both large game developers and small studios will benefit from increased productivity, Atlas CEO said.
The Agenda podcast participant added that some developers see AI as a potential threat to job loss. However, such a scenario is unlikely, he stated:
“AI will never be able to be as creative as a human. Even if it learns to create game measures at high speed, AI will not be able to do without human intervention.”
In July 2023, the Web3-gaming sector attracted $297 million in investment. We also reported on Passport, a product from developers Immutable that combines Web3 wallet, authentication and game profile management features.
